ernests embutnieks blog

Recent Posts

Brave Browser – is it really Better and Faster than Google Chrome?


I believe that Brave’s Browser will soon experience mass adoption. In this blog I’m going to explain why I think that and going to compare it to Google Chrome, is Brave really better? Let’s check it out!

Let’s start with some facts about Brave. Brave Web Browser is a free and open source, pay to browse web browser. Which was created by Brandan Eich who’s also the co-founder of Mozilla Firefox and creator of Javascript. Brave Web Browser is ad-free and also claims to block all website trackers such as Google Analytics, Adobe Analytics, etc. They also claim to improve online privacy by sharing less data with advertising customers. Brave intends to keep 15% of ad revenue for itself. 55% will go to content publishers, ad partners will receive 15% and also 15% will go to the browser users, who can donate to bloggers and other providers of web content through micropayments.

So let’s start with some web browser market share data that I got from w3counter:
web browser by market share 2018 april

So Brave is nowhere even close. Brave had 2.7 million active users in June. Brave’s team hasn’t announced how many downloads they have had so far, but we can see that there are more than 5 million downloads on Android.

Ads and Ad Blocking

Brave’s Browser has a built-in ad blocker that blocks all of the ads even all the trackers like Google Analytics, Adobe Analytics. If you don’t like ads you’re pretty safe with Brave. It’s also FREE.

But keep in my mind more and more agencies and companies use the content as advertising, so just because Forbes, CBS News or Buzzfeed has a post about Why Apple is better than Microsoft doesn’t mean it’s not an ad. They are all sell-outs. If you have a couple of hundreds or thousands(depending on the website) you can buy a post about your business or whatever. That’s how it works.

Google Ad Block Extension

If you don’t like ads, you can just install Ad Blockers on Google Chrome, that will get rid of all the trackers and ads as well. Wrong! If you’re using an extension such as Adblock Plus you will still see Google Ads. Google is paying fees to AdBlock Plus.

Google Contributor

To be completely fair, then Google has also created a program for people who are annoyed by ads and it’s called – Google contributor (it’s still in Beta) It allows people to pay a monthly fee to avoid seeing ads and compensates sites for the resulting lost revenue.

Whose ad blocking is better?

I’ll give this one to Brave. Both web browser offers the consumer to turn off the ads and rewards the content creator. Brave offers it for free, Google offers a paid version. I honestly never heard of Google Contributor program, before I did my research, so I doubt a lot of people are using it.

Which Browser is faster? Google Chrome of Brave?

According to Brave’s Research their browser is a lot faster than Chrome.

brave browser is faster than chrome

seems a bit exaggerated, right?
Here’s a video from Brave, that compares Google Chrome, Mozilla Firefox and Brave’s speed.

Here’s another one Safari vs Brave

But all of this information is coming from Brave, so not really that reliable, eh?

Let’s check for ourselves.

 Google ChromeBrave

Brave’s Browser is faster, but it’s not nearly as fast as they claim it to be, is it? Not even close.

Let’s compare how fast does Google Chrome loads with and without AdBlock.

 No Ad BlockAd Block

Disclaimer: Refreshed the page multiple times to get the best possible load time.

That’s interesting that the website loads longer with Adblock on. Not trying to make any conspiracy theories, but…

Brave is definitely faster. But I would deduct points for exaggerating things. It’s not 4-8 times faster than Chrome. Not even close. People don’t like to be lied to and if you’re saying our Browser is x8 times faster, you better deliver. Just go with ”Faster” next time. No one appreciates a false advertisement. Seriously.

You will save money using Brave Browser

If you’re using Brave Browser on your mobile and are connected to your mobile data than you can actually save your data, meaning you save money.
save money using brave

These are the estimates on how much you could save by using Brave. Estimates are taken from Brave’s site.

The same would go for Chrome if you would use Google Contributor, you would save some money on data, but you will still have to pay the contributors fee. Maybe you can save $1-$2 on that, maybe someone someday will do a research on that. Right now I don’t have any data regarding that.

Who’s better?

I guess at the end of the day it’s all subjective. But I’m going with Brave. It’s faster and it’s trying to improve the advertising industry by giving back to content creators and rewarding the consumer for their inconvenience. I guess I’ve always liked the underdog, but there are some objective reasons also why I’m switching to Brave which I already stated above.

Brave Browser – Mass Adaption

For common web surfers, these already should be good enough reasons to switch to brave. But for skeptical minds…These are probably not good enough reasons that will bring mass adoption, right? Well, you’re not wrong, because there’s another feature that’s the killer one in my opinion.

Users that use Brave Browser will have the option to view ads and in return, they will receive BAT(Basic Attention Token). These Token can be exchanged for Euro, U.S Dollars or any other currency or cryptocurrency you have in mind.
According to Brave’s team (Reddit AMA) they mentioned that they are expecting an average user to be earning ~$220 (U.S Dollars) per year using Brave Browser by just watching ads. You can also earn $5 in Basic Attention Token for referring your friend.

Some might say that $10-$15 dollars per month won’t change anything significant in their lives. I get that. Let’s imagine countries like India, Indonesia, Turkey, Brazil, South Korea, Vietnam etc.

For some people(especially teenagers) from these countries, $10 per month is a significant amount of money. There are hundreds of thousands of searches every single month for “Passive Income”. There are thousands of groups on Facebook, YouTube, Reddit and Forums that are covering topics like “small passive incomes”. A couple of clicks away to earn extra income, just by changing your web browser? That’s faster than your previous one? Seems like a no-brainer.

Braves Snowball Effect

This is where BAT(Basic Attention Token) can change the game, an essentially passive way of earning a significant amount of side money, and a referral program that gives extra money if your friends join the party. Once BAT ads get released to the public, it won’t even take a month before almost everyone within these communities will be using it. These users will then spread the word to their friends and family, because who doesn’t like passive income without any effort, eh? Especially from the countries I already mentioned. They don’t have to change anything in their lives, except their internet browser. The media will likely jump on as well, with click-bait titles like “This browser will pay you to browse the internet” or “Is this crypto company the Google killer?”. In other words, everybody will be talking about it.

P.S the advertising program is not yet released. It will be released in the middle of the summer. That’s all they have announced.


There are some decent arguments from Brave’s team why their browser is better than Chrome. It’s faster, you can save up time and money and make some extra income for browsing some ads. I believe the world is full of shillers that are looking to earn quick $5 bucks. Especially in these communities. (no offense) but if you think from a different perspective…who will want to show ads for this specific group of people? Exactly! No one! But they don’t know that! Meaning it won’t stop them from downloading Brave and using it. I mean…you don’t buy Mercedes and then go back to Toyota, right?

That’s the only part that bugs me for now. Don’t believe it will be possible to earn $200 per month in India, Indonesia, Vietnam or any other tier-2 country, since not that many companies want to show ads to them since they know already the results. Besides all that I believe that it will bring the mass adoption of Brave’s  Browser to the world and start a new era of advertising. Brave has made an offer that people won’t refuse.

P.S I wasn’t paid to write this, these are just my 2 cents on the matter. But I will leave a shameless affiliate link below and in case you will download Brave I’ll be paid $5 in commission if you will use it at least for a month, so there’s a button below if that’s okay with you.

I’m also Brave Verified if you want to leave a tip in BAT, feel free.

Check out full Brave Browser Review.


Download Brave Browser


Click the link above to Download Brave Web Browser.


Sometimes Marketing is More Art Than Marketing. A lot of People Don't Get That.


  • Imper

    March 8, 2019 at 6:39 pm

    Loved this article! Really well written and you made solid points while also indirectly interacting with the readers. It was fun reading it. Definitely should pay you next time 😉

  • Andrew

    June 30, 2019 at 4:28 pm

    Hi Ernests,
    I installed Brave using your link because I wanted you to get rewarded for writing such a good article, but using that link it shows that Brave is “managed by your organization”. It appears that installing from your link grants you the ability to remotely change my browser settings, this is not ideal…..can you disable that from your end? If not, I’ll have to uninstall and reinstall using the standard download link, which will probably prevent you from getting the $5 commission.

  • Andrew

    June 30, 2019 at 4:36 pm

    I found a fix online. Feel free to include it in your post if you’d like.
    On Windows, opening the registry editor and deleting the following key removes the remote browser management:


  • Clay Morgan

    July 2, 2019 at 6:11 pm

    Brave is completely trash
    It blocks many resources (apis/ajax content) what makes some websites not loading properly
    Chrome with some addons (Ublock + Disconnect) is better
    Brave also doesn’t have the option to translate webpages and sync data between accounts.

    • Ernests Embutnieks

      July 3, 2019 at 9:24 am

      You can edit what you want Brave to block. You can turn off the shields any time you want with just one click of a button. You’re right about translation, they don’t have it. You can sync your devices, you have to go through settings, just start a new sync chain.

      • Psyk

        August 7, 2019 at 8:42 pm

        The sync is only for bookmark; unfortunatly doesn’t seems to save passwords online (seems because it’s then store @ google which is not the spirit of this browser) so the only option left is to export them regularly into … a plain CSV readable by anyone

  • Varun

    August 5, 2019 at 6:45 am

    I could be wrong, but I think Brave has gotten faster since this post was written. In comparing load times for HuffPost and NYTimes between Brave and Chrome, I found that Brave loaded ~5 seconds faster on both. This might be the result of Brave’s switch from Electron to Chromium… In any case, I have made the switch to Brave and have no plans to switch back!


Leave a Reply